#15: Patrick McKenzie (patio11) on Selling Software

Download this episode, in which Ian and Andrey are joined by special guest, Patrick McKenzie (patio11), to discuss the “early” days of the Business of Software forums, Patrick’s journey and daily routine, Helpdesk systems and support, Appointment Reminder,  systemizing and automating daily tasks, SaaS, B2C vs. B2B, pricing of software, consulting, learning from Blackhats, Hacker News, marketing, Uberdeck, making money from open source, dual-licensing, running a conference, hacker meetups, Patrick’s biggest mistake in business, Patrick’s next product, and Facebook games.