Greatest Hits
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April Dunford has a well-deserved reputation as the expert in product positioning within the tech industry. April and I discussed how bootstrappers can go about product positioning.
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Peldi Guilizzoni continues this mini-season as he chats with married couple Geraldine DeRuiter (author) and Rand Fishkin (software founder) on how their fields differ – and how they are more similar than you’d think.
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Nick Swan was about to launch paid plans for his SaaS when a sudden terrible life event changed everything for Nick and his family.
“The doctor said, ‘You have to go the main hospital now. Drive straight up there. Don’t even pack a bag.’ He didn’t say what it was, but he said it was serious.”
We discuss how this affected his life, his family and his mentality as a bootstrapper.
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My guest in this episode is Corey Haines, founder of Swipe Files. Swipe Files is a membership site that provides content, community, and courses to help you master marketing.
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Peldi Guilizzoni is the founder of low-fidelity wireframing tool Balsamiq.
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Moritz Dausinger, founder of refiner.io, chats about his success as a serial founder of bootstrapped SaaS products. He founded and sold two B2B SaaS apps, and now he's doing it a third time.
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Alex runs a successful help desk software company with only 3 employees, competing in a crowded market.
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Matt Bearman, original founder of Saber Feedback, discusses the experience of creating, growing, and then selling Saber Feedback.
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Courtenay Farquharson shares how he built up Parserr to more than $10K monthly revenue - and why he sold it.
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Steve tells Ed all about the sale of his desktop app. We talked about why I sold off the desktop app I've been running for 12 years, how I found a purchaser, and the emotional ride of negotiating and handing over the app.
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Ed from OpenCage Geocoder and I talk about the marketing techniques that work - and don't work - when you product is targeted towards developers.
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Hannah and I discuss content strategy for bootstrappers.