Ed Freyfogle

Ed Freyfogle

Co-founder of OpenCage

Appears in 118 Episodes

#137: Derrick Grigg - Founder of PageProofer

Derrick's product is a direct competitor to one of my products. So it was extremely generous of him to speak openly about the challenges and successes of running PageP...

#138: "Epic Guide" Marketing

We discuss Ed Freyfogle's recent experience creating the OpenCage Reverse Geocoding guide, an example of an "epic guide" approach to content marketing. Useful links:Th...

#139: Selling to Developers with Peter Suhm of Branch CI

Ed chats with Peter Suhm about the challenges and rewards of selling to developers. Peter is the founder of Branch, a deployment tool for WordPress developers.Peter on...

#140: How NOT to handle customer payment problems

This was a painful episode to record. I had problems getting some customers to pay. How I handled it was a cascade of mistakes. I tell Ed the story, and he gives me ad...

#141: A Saber Feedback update three months after acquisition

I openly report on the challenges and successes I've had in the first three months of owning Saber Feedback. And yes, I do reveal customer numbers, revenue, and traffi...

#142: Revisiting our pre-pandemic yearly goals

We revisit the goals we made in January 2020. We consider what progress we've made despite the current massive global uncertainty.Back in January, in episode #124, Ed ...

#143: When should you refactor your product's code?

When, if ever, should you, should make changes to your product's code that don't change its external behaviour?How do you weigh up the risks of breaking things against...

#144: Patrick Hathaway, cofounder of Sitebulb on selling a desktop app with subscription pricing

Patrick Hathaway is the cofounder of Sitebulb, a website auditing tool for SEO consultants and agencies. Patrick tells us why he made a desktop app when his competitor...

#145: The Hacker News front page experience, 5-hour workdays and 4-day workweeks

Ed reintroduces himself, Steve shares his experience of making it to the front page of Hacker News, and we discuss Quaderno's 5-hour work day and Wildbit's 4-day work ...

#146: Selling your business at any revenue level, with Kevin McArdle of SureSwift Capital

Kevin McArdle of SureSwift Capital has acquired almost 40 online businesses, most of them B2B SaaS products.We talk about the process of getting acquired, as the selle...

#147: "You get to do this however works for you" with Laura Roeder, founder of MeetEdgar

Laura Roeder talks about why she doesn't do demo calls unlike most other SaaS founders - and how bootstrapping frees you up to run your business the way that works for...

#148: Hrishi Mittal, founder of Learnetto, on the struggle to get traction

Ed Freyfogle steps in for me this week and interviews Hrishi Mittal, founder of online learning platform Learnetto.Hrishi shares his struggle to progress past a point ...

#149: A Saber Feedback update six months after acquisition

Ed Freyfogle is back again. This week he interviews Steve on his progress with Saber Feedback, six months after acquisition.Ed marvels at how many words we were able t...

#150: How to solve my SEO problems, with Robert Brandl of ToolTester Network

Robert Brandl of ToolTester Network built his company by developing excellent SEO skills. In this episode he turns his skills to Saber Feedback, and gives me awesome a...

#151: Advice on validating and building a bootstrapped B2B SaaS

I answer several questions from a loyal listener who wants advice on building a B2B SaaS similar in scope and style to my product, Feature Upvote. 

#152: Practical knowledge sharing for bootstrappers

Ed and I discuss knowledge sharing for bootstrappers, and even for one-person teams. How do you make sure the important knowledge for your business gets remembered, sh...

#153: "What should I do with Saber Feedback?"

I seek Ed's advice on some Saber Feedback stuff. We talk about pricing, free plans, legacy framework woes, and database hosting.We also chat about:running  Geomob as a...

#154: Finding and recruiting freelance developers with Robin Warren of Corrello

Robin Warren of Corrello tells me how he finds and recruits freelance developers for his bootstrapped software company.We also talk about:Robin's business creating Tre...

#155: Competing in a crowded market with Alex Yumashev of Jitbit

Alex runs a successful help desk software company with only 3 employees, competing in a crowded market.We discuss:the importance of industry knowledge,the customer awa...

#156: "May I have a discount?"

Discounts, discounts, discounts! Ed and I discuss how we respond to customers asking for discounts, whether we should offer Cyber Monday offers, and how offering disco...

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